Specialised Healthcare Marketing
Helping plastic surgeons, cosmetic doctors & dentists get more patients online & achieve exponential growth in a transparent and predictable way

What worked yesterday no longer works today

Hi, I'm Jess Ward, founder and lead marketing strategist of Aesthetic Digital. In such a short period, the landscape of digital marketing has changed rapidly, especially for those who are in the medical and healthcare sectors. What worked yesterday, no longer works today, and, what works today may not work tomorrow. The most challenging thing for medical practices in 2019, is their ability to stay adaptable, flexible and nimble in the ever so vastly changing online world. Not only this but whilst also keeping their heads above water, in an attempt to capture new patients and growth opportunities when and wherever they can. This is, imperative to survival in 2019. The good news that comes with this though, is a higher demand for health services that were not possible nor even imaginable before. With a totally new game at play, new rules must follow in order for your business to be successful. I hope that we can help you on this journey - whether you've gained insight from a simple blog article on our website, a Facebook post, or, through our professional working relationship together :)

Jessica Ward, Digital Marketing Consultant

GET A FREE 30-MINUTE MARKETING DISCOVERY SESSION

NO OBLIGATIONS | VALUED AT $995

Prior to this session we go away and do a complete analysis of your existing marketing, digital assets and your competition. You'll receive a detailed step by step roadmap with the exact steps and strategies you need to implement to double your business revenue in the next 12-24 months. If you're not left with 110% clarity about what you need to do to next when it comes to growing your sales, we will personally send you a cheque for $100 for taking up your time.

Book A Free Discovery Session

How We Guide Your Business To Exponential Business Growth

New Patient Acquisition
We will drive new high-calibre clients to your business, consistently. Your business valuation is a direct reflection of your growth and customer base.
Results Driven
We focus on outcomes (revenue) not output (work). We tailor results-driven strategies specifically for your business.
Conversion Rate Optimisation
Whilst website traffic and Google rankings are nice, we ensure that these are converted into new enquiries and client bookings for you.
Marketing Automation & Lead Nurturing
We'll map out the areas of your marketing that can be automated and identify the areas in your business that may be untapped revenue sources.
Digital Advertising
We'll get you the biggest bang for your buck online so you know exactly what your spending vs how many clients are coming through your door
Search Engine Optimisation
We will get your website noticed and in front of the right people straight away. You needn't have to wait 12+ months to see a return on your investment.
Web Design & Development
Be loud and proud of your website and branding. Let your website do the selling for you by speaking to your ideal target market and audience.

Businesses We Help

  • General & cosmetic dental practices
  • Orthodontists
  • Plastic & cosmetic surgeons
  • Laser & skin clinics
  • Aged care services
  • National & local health services
  • Public & private healthcare
  • Other health and wellness businesses

 

Do Any Of These Sound Familiar?

  • Are you currently or have previously worked with other marketing agencies who don't quite "get" the healthcare industry?
  • Are you finding you have to explain the same things repeatedly to your marketing agency?
  • Have you been investing in marketing but not really getting anywhere in terms of ROI?
  • Or perhaps you have no idea what your ROI is from your current marketing efforts?
  • Are you tired of listening to the same ego-driven marketing jargon over and over again by so-called "marketing professionals"?
  • Have you been promised the world only to be left feeling disappointed yet again?
  • Do you just want a simple solution to finding new patients in a consistent and predictable way?

Are You Ready For A Simple Solution To Getting More Patients?

If you resonate with any of the above, chances are you've come to this page as a last resort. You're either tired of failing time and time again when it comes to your marketing, or, you're absolutely 110% committed to the growth of your business. If you're after clarity in terms of what best marketing approach is best for your business we can help. If you want to know exactly, down to the dollar how your marketing dollars are contributing to your business growth we can help with that too. If you're ready to step out of micromanaging your marketing agency once and for all, we can confidently say you've come to the right place.

Our Proven Prospect To Patient Method™

Unlike most marketing agencies, we know that "website traffic" is just that - a whole lot of noise with no damn upside. Our specialised medical marketing system helps you to:

  • Get in front of your ideal patients using our medical search software
  • Lead those patients to a platform in which turns them from the "cold prospect" phase into a "hot prospect"
  • Guides only quality prospects to enquiring with you or requesting an appointment whilst weeding out the "price shoppers"
  • Helps your team to easily follow up and book these patients in with minimal to no "no-shows"
  • Close the gap between any lost opportunities and potential business from "hot prospects"
  • Keep track of your marketing investment, leads & sales clearly and 100% transparently

Latest News

How To Get Around Facebook Ad Restrictions For Your Aesthetic or Medical Practice

How To Get Around Facebook Ad Restrictions For Your Aesthetic or Medical Practice

06/05/2019

Incoming mail… “YOUR FACEBOOK AD HAS BEEN DISAPPROVED” If you work in the medical industry, you are probably all too…
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Why Online Reviews Are One Of The Most Important Deciding Factors For Patients

Why Online Reviews Are One Of The Most Important Deciding Factors For Patients

09/21/2017

Our Findings From Interviewing Past Patients When it comes to patients reviewing your dental practice or your plastic surgery clinic,…
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[Case Study] How We Generated 30 New Dental Implant Consultation Requests For A Dentist In 1 Month

[Case Study] How We Generated 30 New Dental Implant Consultation Requests For A Dentist In 1 Month

08/22/2017

When Southside Dental Implants first came to us, they had exhausted a lot of funds and time into marketing with…
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[Case Study] How Increased 28 Treatment Keywords To #1 In Google For A Brisbane Plastic Surgeon

[Case Study] How Increased 28 Treatment Keywords To #1 In Google For A Brisbane Plastic Surgeon

08/22/2017

When we started working with this surgeon in Brisbane, the practice was seeing a steady stream of regular patients, however, some…
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Facebook launches new “Sponsored Messages” ads

Facebook launches new “Sponsored Messages” ads

03/14/2017

If Facebook weren’t dominating the internet enough – they sure are now. Every month over 900 million people worldwide use…
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How To Leverage Your Personal Brand To Get More Patients

How To Leverage Your Personal Brand To Get More Patients

11/17/2016

In the medical industry, your personal brand needs just as much attention as your practice branding. You are essentially your…
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5 Ways To Turn Instagram ‘Likes’ Into Patients For Your Cosmetic Clinic

5 Ways To Turn Instagram ‘Likes’ Into Patients For Your Cosmetic Clinic

11/10/2016

Put plain and simply, there’s no secret as to why Instagram is so popular. They have a HUGE 500 million…
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The Changing Landscape Of Dental Marketing

The Changing Landscape Of Dental Marketing

08/23/2016

I have heard on multiple occasions, professionals within the medical industry mention that Facebook and Adwords and other mediums of…
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Sydney plastic surgeon opens the door to his operating theatre

Sydney plastic surgeon opens the door to his operating theatre

08/04/2016

Double Bay surgeon Dr Tavakoli is not one to shy away from the camera. Based in Sydney NSW, this prestigious…
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Which social platforms are best for plastic and cosmetic surgeons?

Which social platforms are best for plastic and cosmetic surgeons?

07/03/2016

With the constant uprise of many different social media platforms, which ones are best to utilise for your business? Which…
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